Over the past four years Plantrite has contributed to The Wildflower Capital Initiative (Wildflower Way), a cross-agency program with its aim to promote Perth through its unique local flora. Initiated by Main Roads WA, it aims to enhance the community and tourist experience of WA with an overarching wildflower theme. The main focus area of the project was on the journey between the airport, city and country by incorporating a wildflower theme into the design of public spaces and major infrastructure.

Overall ten sites were selected along Perth major roads by Main Roads, to feature native flora or wildflower inspired artwork. Each site is focused on creating a landscape journey by highlighting the variety of WA flora, featuring species whose placement have been inspired by the six seasons of the Noongar culture. The design around the six seasons allows for constant flowering, creating a stunning sense of place for the community and a visually appealing place all year round.

Plantrite have been working with Main Roads since 2018 to supply a number of species to selected sites including:

• Causeway East
• Graham Farmer Freeway at Loftus Street, East Parade and Victoria Park Drive
• Great Eastern Highway at Orrong Road
• Graham Farmer Freeway tunnel approaches
• Mitchell Freeway city approaches from the north and south
• Mounts Bay Road at Point Lewis Rotary